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Munyana Gertrude

Head of Products, Marketing and Partnership

Miss Munyana Gertrude is the Head of Products, Marketing and Partnerships at Goshen Finance Plc and before that, she worked in the Accounting Department for 4years and a Branch Manager for 5years. She is in charge of managing the development of Products and Services, Monitor its growth through the Loan Portfolio Assessment, do Research for new business opportunities and manage the Partnerships.

Miss Munyana Gertrude holds a Bachelors’ Degree in Business Management from the University of Rwanda (Kigali Institute of Education) with different professional courses; she has an experience of 15years in the Financial Sector.

In the Modules of Selling Financial Services and Marketing in Banks, Miss Gertrude is a Certified Trainer of Trainees at Rwanda Academy of Finance by the House of Training, which was supported by the Government of Luxembourg and the Belgium Bankers Association and a Certified Trainer at Rwanda Institute for Cooperatives, Entrepreneurship and Microfinance (RICEM) which is supported by DSIK a Germany Cooperation.

Miss Gertrude acts as a Consumer Protection Champion at Goshen Finance Plc with the skills of the International Consumer Protection Principles and she is able to develop the Staff Manuals in Her area, like the Savings Manual, Products Development Manual, Client Complaints Mechanisms Manual and Marketing in the Banking Sector Manual

FINANCIAL INSTITUTION ANALYSIS THROUGH BANK SIMULATION (B@NKSIM)

PROPOSED DURATION: • 5 DAYS

Learning objectives:

By the end of this module, participants will be able to:

  • Describe the main methods used by external observers to analyse financial institutions.
  • Explain the major decisions currently taken in the banking sector and their implications.
  • Analyse how different areas of the banking business interact to influence overall business and financial performance.
  • Interpret the overall strategy of their financial institution and its key drivers.
  • Apply knowledge from the simulation game to connect and synthesise the topics covered during the four previous modules.

DIGITAL TRANSFORMATION AND FINTECH

PROPOSED DURATION: • 4 DAYS

Learning objectives:

By the end of this module, participants will be able to:

  • Assess the main transformation drivers impacting their institution and translate them into clear priorities.
  • Map a priority customer journey and identify concrete opportunities to improve customer experience and operational efficiency.
  • Compare key digital banking business models (platforms, partnerships, BaaS, embedded finance) and select relevant options for their context.
  • Select and justify high-value digital/AI/data/cloud use cases, including value, feasibility, and key risks.
  • Define a pragmatic transformation roadmap (quick wins + mid-term initiatives) with governance, KPIs and change/adoption actions.
  • Present a concise “transformation blueprint” to stakeholders (structure, rationale, and expected outcomes).

LEADERSHIP AND PEOPLE MANAGEMENT: Leading as a Manager Coach

PROPOSED DURATION: • 4 DAYS

Learning objectives:

By the end of this module, participants will be able to:

  • Reflect on their personal leadership style and managerial role.
  • Adopt a coaching mindset to empower and develop their team members.
  • Manage performance effectively while maintaining motivation and engagement.
  • Identify and develop future talents within their organization.
  • Balance team care with self-care for sustainable leadership.

SUSTAINABLE FINANCE AND ESG

PROPOSED DURATION: • 2 DAYS

Learning objectives:

By the end of this module, participants will be able to:

  • Map ESG priorities to their bank’s strategic objectives and identify 2–3 concrete areas for integration (e.g., lending policies, product design, client segmentation). 
  • Design governance arrangements by defining clear roles, responsibilities, and decision-making processes for ESG within their organization. 
  • Embed ESG factors into existing risk management frameworks, including credit, market, and operational risk assessment practices. 
  • Interpret and apply relevant ESG regulations and reporting standards to their bank’s context, identifying immediate compliance gaps and actions. 
  • Develop a practical, step-by-step action plan to implement ESG initiatives in their own bank, including quick wins and longer-term priorities.

STRATEGY, GOVERNANCE, & INTERNAL CONTROL

PROPOSED DURATION: • 5 DAYS

Learning objectives:

By the end of this module, participants will be able to:

  • Define and monitor long-term strategies in alignment with the Mission, Values, and Risk Appetite set by the Board of Directors.
  • Translate the fundamental principles of corporate governance into robust and effective organisational practices.
  • Apply the Fit and Proper requirements at both Non-Executive and Executive levels.
  • Identify and explain the expected contributions of Commercial, Support, and Control functions within a sound risk management framework.
  • Describe the positioning, purpose, and functioning of the Risk Management, Compliance, and Internal Audit functions.
  • Distinguish between the main financial and non-financial risk categories to which a financial institution is exposed and outline the associated risk management tactics and mitigating measures.
  • Explain the risk management cycle and analyse the interrelationships across risk categories, including the cause-and-effect domino dynamics between them.